Meet the people behind the work.
Tap a story to read the full profile.
An agitator for health and wellness brands that need to move somewhere bigger, more influential, and more disruptive.
Two decades of consumer health experience, dozens of launches, and a belief in passionate teams doing insightful work.
More than 20 years building global healthcare and consumer brands—and refusing to choose between effectiveness and meaning.
Design, photography, film, music, social, and AI—put to work against the business problem until the right answer appears.
Structure, momentum, and accountability where client goals, creative vision, and technical reality all have to align.
From the first pencil sketch to scalable interfaces without losing the story, the system, or the human experience.
Seven years across websites, software, apps, games, and digital experiences—from concept through implementation and testing.
A holistic UX practice that connects creative execution, user needs, business objectives, and accessible experiences.
Betsy’s full role and biography will be added to the next edition.